Jacksonville Branding Agency

Matchstic is a premier, full-service branding agency that serves the Jacksonville, Florida area.  Our designers and architects employ a 360-degree approach when designing brands for clients of all industries. By employing creativity and strategy throughout our brand development approach, we make certain that your brand communicates the many facets of your business or organization clearly and consistently.

Our approach includes:

Brand Audit - We initiate the brand development process by researching the reputations that surround your current brand. We also study what other people are saying about the brands your competitors use. Interviews with key stakeholders allow us to gain insights into the effectiveness of your brand and assist us in clarifying your goals and performance metrics.

Brand Strategy & Positioning - During this stage, we aggregate the information we gathered in the brand audit. Working with you, we use this information to outline your brand’s characteristics, defineits target audience and construct its focus. Collectively, these elements contribute to the new brand’s positioning platform.

Brand Name - Clients, customers and employees know you by your brand name. To find a name that best embodies the values and products or services within your organization, we research your key messages, vision statement, target groups and competing organizations’ name. We use our findings and construct a name that is both relevant and memorable.

Brand Identity (Brand Mark) - Your brand identity, or mark, is usually identified through a logo and tagline. Together, these elements serve as the visual representation of your company, and like other elements of your brand, communicate your business or organization’s reputation to key stakeholders. Your brand identity is one of the fastest ways to convey your organization’s messages consistently across all communication channels.

To find out how Matchstic can ignite a passionate brand for you, contact us today.