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163 results:

• https://learn.matchstic.com > developing-a-place-not-a-property

  Developing a Place, Not a Property

  New developments are a dime a dozen. They tend to copy the form de jour: live, work, play; warehouse lofts, urban marketplaces. Those who get it right know that it’s not about the form of a building or even about being different from the competition—it’s about developing a place that lasts.
• https://learn.matchstic.com > season-5-sneak-peek

  A Change of Brand: Season 5 Sneak Peek

  People love logos. Since the Gap and Tropicana brand fails of 2010, social posts and national headlines abound with stories of big consumer rebrands.
• https://learn.matchstic.com > a-cmos-guide-to-preparing-for-a-rebrand

  A CMO's Guide to Preparing for a Rebrand

  Chief Marketing Officers have challenges. Brand shouldn't be one of them.
• https://learn.matchstic.com > behind-the-rebrand-with-ollion

  Behind the Rebrand: Ollion

  When merging five companies into one brand, how do you create internal excitement and unite your culture?
• https://learn.matchstic.com > the-matchstic-holiday-wish-list

  The Matchstic Holiday Wish List

  It’s that time of year again. You know the one. Everybody’s asking what we want for the holidays. What size? What color? Remind me of your allergies again?
• https://learn.matchstic.com > how-we-find-harmony-in-branding

  How We Find Harmony in Branding

  The best brands sing. You know what I mean. When all the brand elements work together they can really create something special. The world’s most distinctive brands are harmonious—one with their audience, their market, and their employees.
• https://learn.matchstic.com > why-truth-is-a-process-at-matchstic

  Why Truth is a Process at Matchstic

  “Truth” certainly seems more subjective than ever. However, after 20 years of leading clients through rebrands, I’ve found it to be one of the few things to stand the test of time.
• https://learn.matchstic.com > 4-themes-from-season-4-of-a-change-of-brand

  4 Lessons from Season 4 of A Change of Brand

  ICYMI, Matchstic produces a podcast called A Change of Brand, sharing stories of rebrand glory, drama or disaster.
• https://learn.matchstic.com > how-courage-defines-matchstic

  How Courage Defines Matchstic

  There's a lot to fear in rebranding.
• https://learn.matchstic.com > 20-years-of-matchstic

  What’s Kept Matchstic Burning After 20 Years?

  It’s hard to believe, but 2023 saw us reach the 20th anniversary of Matchstic.