Change is hard. The branding process, whether a startup, new product launch, or existing business, can be a dark & stormy journey. The key to navigating this storm is having the right decision-making tools and people on board.
Finding the right focus and message for non-profit brands can be a struggle. However there is a simple framework that can bring more clarity and relevance to your organizational identity.In this webinar replay, you will learn more about our six brand success factors, how to assess them and understand where you currently are, and how to move your brand forward.
During a merger or an acquisition, businesses have a lot to focus on. Amid negotiations, regulatory compliance, and personnel issues, your brand, and how it is protected, can get overlooked. However, making sure your intellectual property is protected and your brand is understood are vital to ensuring your overall M&A strategy is sound.