Greenville Branding Agency

With its bustling night life, fresh food markets and family-friendly parks, the city of Greenville, is no stranger to the important role that solid brands play in attracting loyal customers.

As a branding agency that serves Greenville organizations, Matchstic provides a holistic brand development process that crafts brands that communicate organizational purposes, values and advantages more effectively. Through our services, we ignite passionate brands for clients in all industries.

Our approach includes:

Brand Audit - Through marketing, consumer and competitive audits, we outline the perceptions that surround your brand - including those from you and your customers - and determine where your brand currently stands in the marketplace. We research your competitors’ brands and outline their brands’ attributes.

Brand Strategy & Positioning - After establishing the current perceptions surrounding your brand, we develop a brand strategy to guide us as we target the values, reputation and purpose that you desire your brand to communicate. We create a "Brand Brief" that serves as a roadmap as we develop the brand and position it within your target market.

Brand Name - A carefully crafted name is something we hold in high regard. Our brand architects work with you to establish your desired brand message, vision and target audience and then brainstorm hundreds of potential names for your brand. Taking into account your competitors’ names and a variety of other factors, we eliminate names until we arrive at one that best communicates your organization’s values, purpose and reputation.

Brand Identity (Brand Mark) - Your identity includes your brand’s logo and tagline. Creating a well-structured, visual mark for your brand not only aids us in helping you more effectively communicate your organization across internal and external communication mediums, but it also creates a foundation for fostering customer loyalty and awareness.

At Matchstic, we specialize in creating passionate, relevant and memorable brands for our clients. Contact us today to learn more about our branding agency and the services we offer.