Branding Firm Atlanta, GA

In business, brand messages reflect each company’s identity - their vision, values and goals. Matchstic is a Branding Firm based in Atlanta, Georgia. We understand that brand image influences customer purchase decisions. And with talented brand architects and designers, we are dedicated to helping you find a way to present your chosen brand to the world.

We start with a Brand Audit, a special process through which we ascertain the value of your existing brand equity. To do so, we study perceptions from within the organization as well as from external sources. Additionally, we review what your competitors are saying about theirs and other similar brands. This evaluation lets us, as well as you, know what we have to work with.

Next we begin our Brand Strategy & Positioning services. Once we identify the desired perception of your brand, we will be able to determine your value proposition, positioning statement, core purpose, and attributes. To conclude this step, we produce a "brand brief" to guide us through further brand development.

Naming is one of the most important parts of a branding methodology. Using a proven process, we will construct the perfect name for your product, service, or company. By examining the target audience, brand message, vision of the brand and competitive names, we brainstorm hundreds of possibilities. Then, through a process of elimination, we determine the name that will best contribute to your success.

Our process concludes with the creation of a Brand Identity (Brand Mark), or the creative look and feel of your brand. From logo and tagline to a comprehensive style guide, we create the tools to establish and promote the essence of your brand across all communication mediums.

Make sure your messaging comes through loud and clear. Contact us to find out how Matchstic can ignite your brand.

Matchstic
437 Memorial Dr SE Unit A7
Atlanta, GA 30312