Brand Management Atlanta, GA

Business owners around the world know that, in terms of marketing, brand is everything. Headquartered in Atlanta, Georgia, Matchstic is a Brand Management Firm with a passionate drive to create an effective image for your organization. With talented brand architects and designers, we understand the importance of the perfect brand to attract customers to your product, service, or company.

Our services include:

Brand Audit - Through a special process we are able to determine the value of your existing brand equity. To do so, we study perceptions from within the organization as well as from external sources. Additionally, we review what your competitors are saying about theirs and other similar brands. This evaluation lets us, as well as you, know what we have to work with.

Brand Strategy & Positioning - Once we identify the desired perception of your brand, we will be able to determine your value proposition, positioning statement, core purpose, and attributes.To conclude this step, we produce a "brand brief" to guide us through further brand development.

Naming - Perhaps the most important part of our branding method, we will carefully construct the perfect name for your brand. We first review the names chosen by competitors in your field. And then, taking into account your target audience, message, and vision, we brainstorm hundreds of possibilities until we find the name that will ensure success.

Brand Identity (Brand Mark) - This last step of the process produces the creative look and feel of your brand. Your brand identity should capture the essence of your organization. From logo and tagline to a comprehensive style guide, we will create the tools to help you promote the essence of your brand across all communication mediums.

Contact us to find out how Matchstic can ignite your brand.

Matchstic
437 Memorial Dr SE Unit A7
Atlanta, GA 30312