Business | Branding Blog | Thoughts From A Brand Identity House

Place Matters

Posted by Blake Howard on May 22, 2012 Share

“Man is a child of his environment” - Shinichi Suzuki (Japanese Violinist)

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"@Ciara Wow, that place is awesome. Thanks for sharing!
@Hayden I wonder if there are little things you could do to help change that? Bring in fun "stimulus" to put..."

- Blake Howard

Not Buying The Pitch

Posted by Jonathan Lawrence on May 18, 2012 Share

What message is "The Pitch" sending to the next generation of clients and industry professionals?

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"Well said! And, from a clients perspective, the pitch process on the show is self-defeating. Our brand is worth more than a flashy battle of egos. Thanks for championing the..."

- Jay Holden

Following The Rules

Posted by Blake Howard on May 15, 2012 Share

What is the real purpose of Brand Standards? What's the metric for a good set of branding rules or a bad set? More interestingly, are rules even really needed?

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Fashion Sense

Posted by Jonathan Lawrence on May 11, 2012 Share

"Intuition is the greatest output of trust in a strong team." - Angela Ahrendts

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Customer Scoreboard

Posted by Blake Howard on May 8, 2012 Share

In last month's Creative Mornings Dwain Cox spoke about the power of simply listening and being helpful, something most designers need to hear and something BRANDS need to live out.