Starbucks Focusing and Profiting
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"What do you think the next move for Green Mountain should be? They have 2-3 products easily matched by SB. As far as I can tell, SB even has them..."
- Caleb Chancey
New Work: Ripple
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"Mad props - beautifully highlights the human aspect. And the color! Yay! All we need is another blue IT company... *groan. You guys are so inspiring."
- Jess Hutton
CORPORATE IDENTITY vs. Corporate Identity
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"This is what a logo looks like when you can order fish and beef from the same place you order bleach and mop heads.
via Lucky Peach"
- Staci
A Logo Won’t Do It All
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"[...] Reads: A Logo Won’t Do It All, How One Second Could Cost Amazon $1.6 Billion in [...]"
- Monday Quick Links | HEY LAURENT VOANH IS HERE
Design Wins
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"[...] skepticism and concern that the historic sports league of the NFL would be met with loads of crazy Oregon-like uniforms. The NFL has loads of tradition and does a..."
- Managing Change | Branding Blog | Thoughts From A Brand Identity House | Matchstic
Rules & Regulations
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"Great article and points. Some seem to think the brand standards doc is meant to be rigid and remove all areas for sway. I'm of your thought. It should be..."
- Joseph Szala
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"those Lego ads make me happy :)"
- Alana