2012 September | Branding Blog | Thoughts From A Brand Identity House

Battle Through

Posted by Jonathan Lawrence on September 28, 2012 Share

No matter where you work, what you do, or what level you do it at, there will always be challenges.

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Art of Association

Posted by Jason on September 27, 2012 Share

The brand is drawing a line connecting the dots between themselves and the bold.

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Reinvent and Rebrand

Posted by Craig Johnson on September 26, 2012 Share

What MySpace can teach us about dealing with an irrelevant brand.

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Food Truck Branding

Posted by Blake Howard on September 25, 2012 Share

Food Trucks have taken Atlanta by storm. In such a directly competitive landscape, branding is everything. Some have branding that sizzles and others have branding that fizzles. Here are a few thoughts on what I would do if tasked to spice things up a bit by branding a food truck.

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"I love food so I love food trucks"

- What is my Truck Worth

The Bold and Ambitious

Posted by John Bowles on September 24, 2012 Share

"A few ridiculously ambitious people can change an economy more than any president."

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Brand Architecture – Part 2

Posted by Craig Johnson on September 21, 2012 Share

When thinking about Brand Architecture, different strategies can be taken, but ultimately it's important to find the one most fitting to your business.