Social Media Judo

Posted by Blake Howard on January 31, 2012 Share

Since the genesis of social media people have questioned it's true value to businesses beyond being another mere marketing channel. At times I've felt the same, but this past weekend @DeltaAssist gave me a new perspective.

Image by Stephen Hunton

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"That's awesome how fast the service was. By the way how did you get your twitter to look like a message?"

- Stacey

Zoom in / Zoom out

Posted by John Bowles on January 30, 2012 Share

The importance of designing at 3x and 1x.

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"Ah yes. "Context + focus" makes all the difference. It's fundamental to all information design. For example: http://mbostock.github.com/protovis/ex/zoom.html"

- James Lytle

The Smell of Decline

Posted by Dustin Britt on January 27, 2012 Share

I recently had the privilege of giving a presentation on the Starbucks brand. I've followed the Starbucks journey closely over the years and it is a fascinating one: a long steady rise followed by a steep decline. Almost every great brand experiences this at one point in its lifecycle. And that truth is alarming - the shifts I might not be sensing due to present success.

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A Letter to the Post Office

Posted by Jason on January 26, 2012 Share

May I suggest a few things...

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"I agree with you, Jason. But unlike UPS and Fedex, USPS has to deal with providing a service that is accessible. This means having locations all over the country, and..."

- Alvin Diec

Courageous Decisions

Posted by Craig Johnson on January 25, 2012 Share

One of the most important roles of a leader is to make courageous decisions.

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"We had that flag before Luxembourg :)"

- Craig Johnson

Innovation, Transformation, Art?

Posted by admin on January 24, 2012 Share

Call it what you want but innovation doesn’t have to be dead.

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Just A Painting

Posted by John Bowles on January 23, 2012 Share

Can you really appreciate the Sistine Chapel from a photo?

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"the sistine ceiling is something like 62 metres from where you view it. its almost impossible to make out what the early frescoes are of!!! you are an idiot!!!"

- baldasare castiglione

A Premium Customer Experience

Posted by Becky on January 20, 2012 Share

Over the Christmas holiday, my family and I traveled to Walt Disney World to celebrate the season and experience the magic. It had been over 8 years since I last visited, but the Disney experience was every bit as magical as I remembered.

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Hold Steady

Posted by admin on January 19, 2012 Share

In the midst of the constant change of today, there’s something nice about witnessing a truly timeless mark.

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"It is so great to see Americans interested in American cars again! I've been loving the Ford commercials lately where they have that lo-fi old "Have you driven a Ford..."

- C_Rocka

The Naming of Macintosh

Posted by Craig Johnson on January 18, 2012 Share

Great brand names, while likable, also fit a number of important criteria in order to be great.

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"Great article–thanks for sharing!"

- Matt