Statement of Beliefs #6

#6 – IT’S THEIR FLAG, NOT OURS
We pour a lot of ourselves into a project. We want it to look amazing and create success. We want it to make rounds through the annual design awards. We want street cred among fellow designers. Through all of this, sometimes we forget the most important thing about a project – we’re not the owners.
At Matchstic, we prize collaboration. We aren’t the arbiter, but rather a co-creator. Our expertise is in brand strategy and creative thinking; however, nobody knows a business better than the client.
We want what we create to be strategically sound and beautiful, but we recognize it’s all useless if the client can’t wave their flag proudly.
Past Beliefs:
• #1 – We hold each other's feet to the fire
• #2 – We follow through on our word
• #3 – We rise and fall as a team
Posted by Alvin Diec on November 22, 2011
Alana Dy
Becky O'Mara
Blake Howard
Craig Johnson
Dustin Britt
Jason Orme
John Bowles
Staci Janik
4 Comments
"Do you guys do a pledge of allegiance, stating these beliefs every morning?"
- Alex
"@alex raising of the flag and pledge happens every morning at 7"
- Alvin Diec
"[...] • #6 – We recognize that it is their flag, not ours. [...]"
- Statement of Beliefs #7 | Branding Blog | Thoughts From A Brand Identity House | Matchstic
"Everyone has a flag here at Matchstic. Literally!"
- pattie