2010 August | Branding Blog | Thoughts From A Brand Identity House

Magic Forgives Much

Posted by Dustin Britt on August 17, 2010 Share

Why are some things so hype-intensive that people will go mad over getting to the experience? Long lines, high prices, driving across town - some things have an incredible pull. IMAX, iPhones, Elmo, & Potter. The difficulties in getting to them are apparently no match for the magic.

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With Pleasure

Posted by John Bowles on August 16, 2010 Share

Another Brand Camp is underway. For those unaware, Brand Camp is the brand strategy workshop hosted by Matchstic. It's a weekend of business development concentrating on branding. The P90X of branding!

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Designing for Capitalism

Posted by Dustin Britt on August 13, 2010 Share

I love business - understanding how companies run, what engages a customer, what might get that business to the next level of influence and growth. I love creativity, design, and design culture. So for me, it is a beautiful thing to witness design leverage the opportunities a business has to succeed.

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Free From Porn

Posted by admin on August 12, 2010 Share

I've written quite a few posts on Apple recently. The once revered company has taken a good thrashing as of late: Complaints about them being too restrictive, Antennagate, the tyrannical Steve Jobs. In a lot of people's eyes, Apple has gone from the rebellious kid to the proverbial "man."

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"ABSOFUCKINGLUTELY RIGHT ON TARGET! :D GOD I LOVE YOUR BLOG!"

- Dwight

The Cost of Focus

Posted by Craig Johnson on August 11, 2010 Share

What does it cost you to focus on that which makes you the best in the world?

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Atlanta Mission Rebrand

Posted by Blake Howard on August 10, 2010 Share

We are incredibly proud and excited to give you a special matchblog sneak peak of our 2010 On The House recipient rebrand, the all new Atlanta Mission.

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"[...] going on with this years 2010 On The House winner, check out Blake’s recent post on the Atlanta Mission rebrand. Back to Blog Share This Posted by:..."

- A Humble Morning « Matchstic Blog

Guest Post: Intern Cory on, My Series Finale

Posted by Dustin Britt on August 9, 2010 Share

Just like Johnny Carson's last episode of The Tonight Show or the series finale of M*A*S*H, it's time for me to turn the page and start a new chapter. It's time for my Matchstic internship to come to an end. Here's a quick recap of what I've learned and what I'm taking away from my time at the house.

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"[...] Matchstic gave me the opportunity to recap my summer internship with a final blog post! [...]"

- My Final Matchstic Blog Post « My thoughts on _____________.

I Want to Feel _______

Posted by Dustin Britt on August 6, 2010 Share

Radical, classic, innovative, blue collar. Its remarkable that a simple purchase decision can actually make you feel like your personal values or attributes have just been enhanced.

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"very good post... and convicting. buy toms to feel philanthropic, or to actually help someone?"

- yetty

Risky Business

Posted by admin on August 5, 2010 Share

"At Braun they were always willing to take a risk -- nobody could tell you if a product would become successful. We as designers cannot work in a vacuum."