I recently read Harvard Business Review's interview with Howard Schultz about his return to Starbucks.

He said one thing in passing in the article that I haven't been able to shake ever since I read it.  Schultz was asked how things had gone so wrong and he replied…

Success is not sustainable if it is defined by how big you become or by growth for growth's sake.  Success is very shallow if it doesn't have emotional meaning.

The article goes on to talk about how Schultz's main agenda since coming back as CEO was to inject meaning back into the brand for all employees.  He did this mostly through bringing employees together and teaching them about the brand again.

I love to watch a leader lead with his heart first, balance sheet second.

Here's a link to the HBR article should you want to read more. http://ow.ly/2gJvs

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