As print and film continue to fade away, A Bryan Photo is turning what seems to be something negative into a competitive advantage. The medium has become more valuable, more niche. They've embraced it. It's a stubborn nod to authenticity. And it's exactly what we need more of.

This afternoon, Craig and I drove to Birmingham to meet with A Bryan Photo. We're getting ready to do some new work with them that I'm really excited about but won't spill the details just yet.

It's difficult to fully describe how awesome the experience was. But it's 1 am. I can't sleep — I'm writing this blog, still reeling from taking it all in. I'll probably end up looking for a Yashica T4 on Ebay.

I've always had a weird obsession with old, analog things, so spending the day talking to Bryan about his background, his influences, and his cameras was a treat.

The studio is in a renovated loft space in downtown Birmingham. It's beautiful. It's the perfect backdrop for their work — which is primarily high-end analog photography. The gang was absolutely charming: Ashley, Amy, Branden, Chase.

And the cameras!

Annie & Jared from A Bryan Photo on Vimeo.

Rolleiflex. Lomo. Holga. T4. Leica M6. 8mm. These things — useless antiquities to some, trendy hipster accessories to others — make up the core of what they're all about. It's why I love them so much. The cameras are a direct reflection of their philosophy: their dedication to craft, respect for those who paved the way, embrace of the human, capturing the integrity of the moment.

As print and film continue to fade away, A Bryan Photo is turning what seems to be something negative into a competitive advantage. The medium has become more valuable, more niche. They've embraced it. It's a stubborn nod to authenticity. And it's exactly what we need more of.

But really, just check it out. Now.

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