Comments on: Green in Disguise http://matchstic.com/blog/2009/02/green-in-disguise/ Thoughts from a Brand Identity House Wed, 08 Feb 2012 10:01:55 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Alvin Diec http://matchstic.com/blog/2009/02/green-in-disguise/comment-page-1/#comment-3913 Alvin Diec Fri, 13 Feb 2009 15:51:51 +0000 http://matchstic.com/blog/?p=1671#comment-3913 There needs to be an incentive for people to do it. For example, Apple has offered free recycling of tech products for quite some time now, but it's so well hidden on their site no one really knows about it. And still, there is little incentive built in. They would need to offer something to the effect of "10% off your next iPod purchase if you bring in your old one to recycle" for people to actually take advantage of it. There needs to be an incentive for people to do it. For example, Apple has offered free recycling of tech products for quite some time now, but it’s so well hidden on their site no one really knows about it.

And still, there is little incentive built in. They would need to offer something to the effect of “10% off your next iPod purchase if you bring in your old one to recycle” for people to actually take advantage of it.

]]> By: David Felfoldi http://matchstic.com/blog/2009/02/green-in-disguise/comment-page-1/#comment-3912 David Felfoldi Fri, 13 Feb 2009 15:13:40 +0000 http://matchstic.com/blog/?p=1671#comment-3912 So true, so sad. How do we make recycling sexy? As Flight of the Conchords says in Business Time: "Then you go sort out the recycling. That's not part of it but it's still very important." Check out this blog article -- The Power of Beauty: Making Users More Forgiving of Websites http://blog.sherpawebstudios.com/2007/08/02/the-power-of-beauty-making-users-more-forgiving-of-websites/ So true, so sad.

How do we make recycling sexy? As Flight of the Conchords says in Business Time: “Then you go sort out the recycling. That’s not part of it but it’s still very important.”

Check out this blog article — The Power of Beauty: Making Users More Forgiving of Websites

http://blog.sherpawebstudios.com/2007/08/02/the-power-of-beauty-making-users-more-forgiving-of-websites/

]]> By: David Ytterberg http://matchstic.com/blog/2009/02/green-in-disguise/comment-page-1/#comment-3911 David Ytterberg Fri, 13 Feb 2009 14:55:07 +0000 http://matchstic.com/blog/?p=1671#comment-3911 I have used this cup... I concur that it is awesome! I have used this cup… I concur that it is awesome!

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