Malcolm Gladwell, best selling author of The Tipping Point and Blink, released a new book this week entitled Outliers, The Story of Success.  In Outliers, Gladwell tries to figure out what it actually is that makes someone successful, and like usual, he will take our typical thinking and flip it upside down.

I can't tell you how much I love the way this man thinks.  The Tipping Point was early to the movement of word of mouth marketing and making a big difference in the small things.  And though Outliers isn't a marketing book, I am just such a huge fan that I can't help but tell the world.

I have forced myself not to buy this book until next week so I can spend some good time digging into it.  If you want a little insight on the angle of the book, read this review from Time Magazine online.

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