The past three days I've been in NYC at the Q Conference learning about how we make and shape culture. This has been an amazing three days and has stretched my mind and world view in needed ways.

There is one thing weighing heavily on me. When we speak of branding, we are usually working through the process of building companies and profits for our own personal gain.

My eyes so often are focused on myself and how this world can serve me. But at the end of the day, are we here purely for our own gain? Are our brands purely to make our own lives easier while ignoring those around us?

Entrepreneur Eric Reynolds challenged us to measure our businesses and brands not by profits alone but by our influence in our co-worker's lives, our community, and our world.

I look forward to continuing this topic with any and all of you who would love to engage in this conversation.

I need it.

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